Take a look at the projects I worked on at Make A Wish Georgia. I worked a lot with the brand style guide which helped me make concise, clear design. I also got to work directly with a Wish Kid on a project which was really special for me and helped me understand empathetic design in the real world.
Click to learn more about this project!
This shirt was part of a campaign to increase high dollar amount monthly donors and emphasize the state of Georgia. There were a few MAWG chapters that had started this campaign so we wanted to try it out!
This shirt is given to volunteers!
This shirt is given to Wish Kids in their work with MAWG!
This shirt was to promote the Walk for Wishes walk/run event! The design is intentionally simplistic to visually stay within the brand and maintain focus to the name of the event.
My supervisor, Lara Hurst wanted a banner under her Wish email address to encourage monthly donations and push the shirt campaign. For every $19+ monthly donor that signs up, they receive this shirt. I worked with someone at my time during Kennesaw State University who happened to be a Wish kid! She volunteered her time so I could do a quick photoshoot with her so that the banner had a real Wish Kid represented.
MAWG billboard!
Trailblaze Campaign Billboard